Interior Designer Elected Chair

NEWS from Decorating Den Interiors
Contact: Ross Feltz, public relations counsel,
Cell: 814-323.8526; rfeltz@decoratingden.com

Local contact: Kathy McGroarty, (302) 425-9070, kathymcgroarty@decoratingden.com
Date: May 6, 2020

Local interior designer elected chair of international business advisory council

                Easton, Md. — Kathy McGroarty, owner of Decorating Den Interiors in Lansdale (now based in Delaware,) was recently elected chair of the Leadership Council of Decorating Den Interiors, which represents some 250 interior design business owners throughout the U.S. and Canada. She is beginning her second three-year term on the council having been re-elected by fellow franchisees.

                The Leadership Council reviews policies and programs for the company’s interior design business franchise partners and advises on strategies and investments related to the franchisees’ National Brand Fund for branding, advertising, marketing and public relations programs. The council also provides consultation on technology, continuing education, suppliers and other interior design business management resources.

                Decorating Den Interiors, founded in 1969, is North America’s largest interior design and home furnishings franchise company. Its designers provide residential and commercial interior design services. During the Covid19 sheltering in place, its designers have been offering the alternative of virtual design consultations with video conferencing resources. “Of course, as we return to normal, I will schedule in-home appointments in the usual manner,” McGroarty said.

                McGroarty has owned her franchise since 2011.